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MarineMax Lifestyles Magazine

 

As editor-in-chief for over a decade, I’ve shaped this magazine into an award-winning publication, recognized by the American Advertising Federation and Marine Marketers of America for consecutive years. What started as a premium print magazine—mailed to boat owners and prospects and showcased at events—has evolved into a fully digital experience, expanding its reach while cutting production costs.

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With a deep focus on content strategy and design, I’ve guided its transformation to inform and inspire. Each issue blends industry news, product spotlights, owner stories, curated destinations, recipes, and event coverage, helping new boaters embrace the lifestyle and ultimately driving sales.

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This project highlights my expertise in storytelling, branding, and digital evolution, ensuring the magazine remains a powerful marketing tool and an engaging resource for the boating community.

© 2025 by JEFF COOPER. 

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